Monday, August 2, 2021

7 RULES of SEO

 


Keywords are how you tell the search engines what your page is about. Years ago, marketers would use the same keyword over and over in an attempt to signal to Google that they were relevant to that term. The thought was, if Google ranked you #4 for a keyword you use 10 times, then it would rank you #1 if you used it 20 times. I know math is hard, but that makes sense right? Well, that only lasted a short time. Those who used keyword stuffing as a way to manipulate search results found themselves without any traffic. Keyword stuffing not only makes your content read like crap, it dilutes ranking signals. Here is what I mean. Google uses time on site as a ranking signal. The longer someone is on your website, the more Google feels it is relevant. If someone cannot read your content because it is so full of keywords it reads like a foreign language, they will click off your site quickly. When Google sees people leaving quickly, it knows your quality is only just above the sewer line and not worth ranking. My recommendation is to use LSI (Latent Semantic Indexing) keywords in your content. Simply create content with a few keywords you want to rank for, but use them sparingly (2 to 3 times for a 500-800 word article). Then use LSI keywords through the article to supplement the main ones.

Monday, March 22, 2021

What are the major policies and guidelines on Forums?

 The most important way to grow on Quora is to first learn Quora’s policies and guidelines in depth. Quora has published detailed guidelines so that Quora users can use the platform to make best out of it. Let’s learn the major policies:


Core Policies

Quora’s Acceptable Use Policy: The main intent of this policy is to make Quora a place that enables users to share and spread the right knowledge. It includes following key rules - Be Nice, Be Respectful, Respect the rights of others, respect the Quora platform.

Quora’s Be Nice, Be Respectful Policy (BNBR): This is one of the most important policies of Quora. The key intent here is that people consider other people on Quora with civility, respect and consideration. It further encompasses following rules - no hate speech, no glorifying or advocating violence, no harassments, or bullying, participating constructively in comment threads, criticism and diversity of opinions. In summary, you should be nice and respectful to other while asking questions or writing an answer or a comment.

Quora’s Real Name Policy: On Quora it’s very important to use your real name for your personal account. It should also follow formatting guidelines. Sometime if Quora finds that you are not using a genuine and authentic name of yours, they may restrict or ban your account.

Questions Policies

Policies and Guidelines for posting questions on Quora: The goal for each question page is that it should show up as the best source of information to that question. Here are the main rules under this policy:

Questions should be sincere attempts to obtain reusable information - not just to spam or gain advantage out of platform.

Questions should be clearly written - they should not mislead or confuse people.

Questions should comply with Quora site policies

Questions are viewed as community property

Questions sources should be used to provide context for a question

Topics should be used to help people who may be interested in the question - The tagged topics should be correctly relevant to the question.

Questions are stronger if they are phrased neutrally, ask for information and ask why

Questions of many types are encouraged

Quora policy on question deletion: After adding a question the original poster of the question has a grace period during which he or she is permitted to delete the question; this grace period ends when a certain level of activity on the page has occurred.

Content Policies

Main policies and guidelines for writing answers on Quora: Quora’s intent for each question page is to become the best useful resource for people with the same or relevant questions. Answers should make the page more helpful and useful for users who are interested in the related questions. Self-promotion is allowed only as part of a genuine, helpful and clear answer to the question. Answer must satisfy with site policy. Answers that do not comply with Quora’s policies may be collapsed or deleted

Quora’s answer collapse policy: The key principle underlying Quora’s policy on collapsing is that people should make a page more helpful for people who are interested in the question. Given this principle, Quora may collapse answers for the following reasons:

Doesn’t answer the question appropriately

It is a joke

It violates Quora’s image or video policy

Should be a comment

Needs to be in English or the permitted local language

Relevant affiliations need to be disclosed

Quora’s policy on adding images and videos: Adult images or videos are only allowed on pages involving adult topics and which have been tagged with the appropriate adult topics. Images and videos of extreme graphic violence are only allowed in answers if they are clearly helpful and necessary to the answer..

Quora’s policy on disclosing affiliations in answers: A user should disclose any relevant affiliations explicitly in an answer or in the topic bio that appears with the answer.

Moderation Policies

How does Quora moderation make decisions about edit-blocks and bans: Some reasons why admins may edit-block or ban someone:

They vandalize content on the site.

They engage in one or more actions which violate the core policies

They post a significant number of questions, answers or comments that aren’t helpful

They repeatedly violate Quora policies or does not change their behavior even after receiving a content warning.


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7 RULES of SEO

  Never Abuse Keywords. Keywords are how you tell the search engines what your page is about. ... Don't Compete for Crowded Keywords . ....